Samsung Rising: The Inside Story of the South Korean Giant That Set Out to Beat Apple and Conquer Tech

“With Samsung Rising, Geoffrey Cain shines an incisive and entertaining light into the secretive world of the South Korean technology giant, whose ambitions and idiosyncrasies are shaping our digital lives in ways we probably can’t imagine.”—Brad Stone, author of The Everything Store and The Upstarts

“Reads like a thriller, whipping us through the dramatic story of the world’s largest technology company.”—Daniel Tudor, author of Korea: The Impossible Country

“An extraordinary work of narrative business reportage . . . With the flair of a novelist, Geoffrey Cain tells the story of Samsung’s meteoric rise.”—Robert S. Boynton, author of The New New Journalism and The Invitation-Only Zone

“It’s often impossible to discern where Samsung ends and South Korea begins—and vice versa. Geoffrey Cain pulls back the curtain with this timely and uniquely intimate look at Korea Inc. in all its cacophonous wonder.”—William Pesek

Geoffrey Cain is a foreign correspondent and author who has covered Asia and technology for The Economist, The Wall Street Journal, Time, The New Republic, and other publications. A resident of South Korea for five years and a Fulbright scholar, he studied at the School of Oriental and African Studies in London and the George Washington University. He is a term member of the Council on Foreign Relations.